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Technologies
Selecting a flat-panel HDTV is a serious endeavor. After all, your home's primary display might be watched several hours daily for years to come. At NuVision, we design our televisions for a powerful and engaging viewing experience, and build them to last and be admired even when they're turned off. And we know that specs and numbers don't tell the whole story. There's much that goes into a great HDTV picture for which only a trained eye can be the final arbiter.
The result is a truly impressive HDTV that stands apart from the crowd in a sea of look-alikes. And we're not alone in that belief: NuVision displays are consistently top-ranked by independent reviewers.
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Below are some of the features and advanced technologies you'll find in NuVision's HDTVs.
Architectural Design
We recognize that an HDTV should be beautiful to look at when it's doing nothing more than hanging on your wall or resting on a console. At the same time, it needs to mesh with a variety of decors and minimize its intrusion on carefully planned interior design. NuVision displays feature simple, clean architectural lines and uncluttered facades that blend well, yet cast a subtle but sophisticated air thanks to exceptional build quality and materials.
At the other end of the spectrum, when you want to make a statement or simply have a bit of fun, NuVision's range includes Mirror TVs, Limited Edition Pink or the U Color Collection service which allows you customize the bezel of the screen to suit your personality or the style of your room.
Only NuVision offers a complete range of displays from 19" to 65" in finishes to complement every room in your home.
Discrete Circuitry & Proprietary Firmware
One of the factors driving down the cost of mass-market LCDs TVs has been the advent of packaged "HDTV on a Chip" systems that combine virtually all the critical internal functions of a television in a single integrated circuit or chip set. The problem with this approach is that it's impossible to attain the ultimate performance across all criteria. That's why NuVision designs its sets with discrete components, selecting those that provide the very best performance as well as the greatest ability to optimize and tweak these critical functions through our own proprietary firmware. Then, we spend 4 to 6 times longer than traditional manufacturers tuning each new chassis to guarantee the best possible image quality before it leaves the factory. No other TV manufacturer takes as much care or pride in its products.
Ultra-Thin Edge-Lit LED Display
All LCD flat-panel TVs require a backlight behind the panel that illuminates a grid of tiny liquid crystal picture elements, or pixels. Traditionally, cold cathode fluorescent lamps (CCFLs), have been used for this purpose. While CCFLs are an excellent solution, NuVision is proud to offer on its top Lucidium LS models a state-of-art LED-backlit display panel. Instead of CCFLs, these panels have strings of powerful, edge-mounted LEDs on the top and bottom whose light is directed behind the pixels and focused by an optical light guide.
The benefits of LED edge-lighting are several. First, it allows for a truly SuperSlim design of just 1.5 inches that makes a powerful statement in any room. Next, the pure white light coming off the LEDs allows for brighter whites, and therefore better contrast, especially when combined with NuVision's DSDB dynamic backlight circuitry that helps dim or brighten the backlight intensity according to the program material. Similarly, all colors of the spectrum are derived from the LEDs, so starting with pure white also means more accurate, vibrant colors. Finally, LEDs are considerably more energy efficient than CCFLs, so NuVision's LS models burn about 40% less power than a typical CCFL-driven HDTV of similar size, all while making them more friendly to the environment by eliminating any trace of mercury from the product.
FX5 FrameX5 Film Mode
Hollywood shoots motion pictures at a rate of 24 frames per second. Most HDTV's display video at 60 frames per second. When material originated at 24fps is displayed, a process called 3:2 pulldown is usually required to match the slower frame rate of film to the video display and smooth jittery motion that occurs when the camera moves. Essentially, extra frames are derived from each film frame to fill in the sequence for video. But this uneven 3-frame, 2-frame interpolation requires a complex mathematical algorithm.
Traditional 60Hz LCDs use 3:2 Pulldown. The repetition of the 3 frames then 2 frames a total of 12 times achieves the 60 frames per second, or 60Hz of a tradsitional LCD. The uneven distribution of frames causes blur and flicker during motion.
NuVision's 120Hz FX5 LCD. Repeating each frame 5 times allows for an even distribution of frames for an experience exactly as film was meant to be seen.
NuVision's FX5 technology eliminates the need for the 3:2 pulldown algorithm and its associated artifacts by simply multiplying each film frame a full 5 times on the display, creating an effective rate of 120 frames per second. This more even 5:5 pulldown process mimics what happens when film is run through a projector in a movie theater, where the projector's shutter is toggled additional times for each frame to eliminate flicker that would otherwise be visible on screen. FX5 contributes to the highly natural, film-like appearance of 24p Blu-ray movie content on NuVision displays, something for which the brand ranks highly with reviewers.
FFM Frame Forward Motion Processing
Better LCD HDTVs today feature a 120 Hz motion processing mode for reducing blur and adding clarity to fast-moving objects. However, not all 120 Hz modes are alike, with the result that these modes can often introduce noticeable motion artifacts. Additionally, aggressive 120 Hz processing can cause film-based material to take on a video-like quality sometimes call the "soap opera effect." It's a matter of taste: While some prefer the smoother motion and clarity of objects or camera pans when using 120 Hz motion processing, others prefer film-based material to look more like film.
Thanks to careful engineering, NuVision's Frame Forward Motion (FFM) provides breathtakingly clear sports and even film-based action sequences while minimizing traditional 120 Hz artifacts. FFM compares 2 consecutive frames and generates additional interpolated frames between them to virtually eliminate motion blur. Distinct from FX5, which takes existing frames from the original material and multiplies them without alteration to achieve a 120 Hz frame rate, FFM creates brand new content in between the original frames to allow better tracking of fast-moving objects, creating a picture so clear its only rival is reality itself. In addition, NuVision has carefully optimized FFM settings within the HDTV menu to allow film buffs some degree of motion smoothing while mostly retaining a film-like look.
FRAME FORWARD MOTION ON 24 FRAMES PER SECOND MATERIAL. (MOST COMMON IN MOVIES)
FFM has created 4 additional frames, filling in the gaps between frames 1 and 2 for more seamless motion across the screen. Unlike similar modes found on some HDTVs, NuVision has carefully optimized its lowest FFM settings to provide a degree of motion smoothing while retaining a film-like look.
Frame Forward Motion on 60 frames per second material. (Most common in broadcast material)
FFM has created 1 additional frame between each original frame for more seamless motion across the screen.
NiDO Video Processing
One of the most critical functions of a 1080p HDTV is to take standard definition programming, such as some television broadcasts or regular DVDs, and scale them up for viewing on the high definition screen. NuVision opted to develop its proprietary NiDO (NuVision Intelligent Digital Optimization) technology to ensure a picture with crisp, clean edges and silky smooth motion that is virtually free from artifacts. NiDO's advanced scaling algorithm brings all video formats to life in 1080p resolution displaying them in FULL HD 1080p regardless of the original content resolution and without the distortions attendant to other systems. NiDOs edge detail, smooth motion, color optimization, and response enhancement are just some of the features that make NuVision FULL HD 1080p displays stand apart from the competition.
Digital Switching Deep Black
The ability to reproduce solid black in an HDTV is crucial to achieving punchy, lifelike contrast and accurate, saturated colors. NuVision Digital Switching Deep Black technology (DSDB) utilizes a dynamic LCD backlight that alters its light according to the material being displayed. Darker scenes get less backlighting, and therefore deeper blacks. This technology, in conjunction with NuVision Deep Black LCD panels, results in incredible depth of field and effective contrast ratios up to 15,000:1
Deep Color Spectrum
Select NuVision Deep Black LCD panels feature DCS technology, which widens the color gamut of the LCD panel to expand the LCD color space and provide more range. The result is brilliantly lifelike color - including some colors you've never seen before when displaying familiar content.
NuColor x.v.
HDTV displays compatible with the x.v. Color standard are able to display a notably wider range of colors when fed an appropriate signal source. NuVision's HDTVs with NuColorxv creates the ultimate in wide x.v. color space by providing a true end-to-end 10-bit signal path incorporating DCS spectrum and the ability to recreate over 1.07 billion unique colors.
NuControl
Ease of use is paramount in any HDTV installation, and NuVision provides the most extensive set-up tools for custom integrators of any television manufacturer. All NuVision HDTVs from 22 inches up include a NuControl port that allows bi-directional communication between the television and a home control system via the well-established RS232 protocol. In addition, the sets offer IR pass through of remote commands so that you can aim a universal controller at the TV and use it to control all your other components in another area or cabinet, as well as offering a direct IR input to control the TV. This eliminates the need for ugly IR emitters or receivers associated with IR extender kits - simply plug into NuControl with our range of NuWire IR distribution accessories and create an instant IR control network. No power supply to plug in, and no wires to cut. NuControl makes custom integration easy.
"Nuvision's super-slim, edge-lit LED LCD TVs contribute to clean energy initiatives by making the same amount of light as conventional CCFL LCD sets but with lower overall power consumption" Read more...